An Introduction to IRIS ADVISORY
IRIS ADVISORY is a team of professionals with experience across industries such as retail, apparel,
food & grocery, hotel, automotive, healthcare... in doing market opportunity studies for market entry
and expansion. To complete the circle we offer handholding services for the implementation
process.
The thought is to deliver a "business solution" looking at all the stakeholders in the industry and
amongst the consumers.
The grounding is thoroughly in robust research methodologies for collecting, collating and verifying
unstructured market information as we believe that such decision making should be based as
much, if not more, on hard facts and information as on experience and feelings.
Products and Services:
The processes are structured keeping information needs in mind and experts with in-depth
knowledge of a particular subject are brought on board for specific requirements.