IRIS was established in 2007. IRIS RETAIL understands retail better !! with the vision of becoming a leading centre for excellence in the "retail" domain, IRIS offers a unique portfolio of"Retail Research Intelligence Services".

IRIS RETAIL brings together two ends of the spectrum : an insightful understanding of the retail industry that is based over 15 years of study along with 50 cumulative years of experience with consumers.This has culminated in a portfolio of focused services to partner retailers in strategic and tactical decision making.

IRIS RETAIL draws its retail strength from a partnership with the IMAGES group (established in 1992). IMAGES has played a vital role in organising the fashion and retail business in India and a 360 degree experience of retail and fashion including businesses in retail publication,retail events,retail traning,retailing and is currently the "homepage" for retailing in india.
IRIS ADVISORY delivers a "business solution" looking at all the stakeholders in the industry and amongst the consumers.