An Introduction to IRIS
IRIS was established in 2007. IRIS RETAIL understands retail better !! with the vision of becoming a leading centre for excellence in the "retail" domain, IRIS offers a unique portfolio of"Retail Research Intelligence Services".
IRIS is a leading market intelligence, advisory and research firm offering a unique dossier of specialised services in measuring industry and consumers, identifying insights, delivering intelligence, and handholding our clients to innovate through the implementation process.
Structured into three verticals, IRIS address marketeers, retailers, and manufacturers.
IRIS Retail: With the vision of becoming a leading centre for excellence in the “retail” domain, this vertical offers a unique portfolio of retail domain research intelligence services.
IRIS Advisory: Is a management consulting vertical offering “business solutions” and handholding clients for the implementation process.
IRIS Insights: IRIS Insights brings to fore an in-depth experience of consumer research combined with a keen understanding of marketing issues in order to arrive at actionable solutions for the marketeer.